Take Action: Nestle and Danone

Take Action: Nestle and Danone

A few weeks ago I wrote a post about the launch of Save the Children’s campaign on breastfeeding, and their report Superfood for Babies, which details some of the barriers to breastfeeding in the developed world.

The focus of the campaign has now shifted to concentrate on one of those barriers in more details; the marketing tactics of multinational breastmilk substitute companies.

Despite 30 years of guidelines, there are continued reports of some breast milk substitute companies marketing their products in an unethical manner.

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