Yesterday I spent the day at Pure London the UK’s biggest fashion exhibition in London Olympia. I was lucky enough to be invited to the exclusive launch event of ‘Dancing Stars and Fast Cars’ to celebrate Zandra Rhodes damehood and the new Autumn – Winter 2015 People Tree collaboration.
It was so amazing to meet Dame Zandra and the founder of People Tree, Safia Minney and chat to them about the stunning collection and the future of sustainable fashion. Two such incredibly inspiring women! The message of the day was definitely buy less and buy better and also the need for UK fashion brands to be more transparent, products with provenance just like we have for food we buy in a supermarket. Safia and I also talked about how to spread the word and make more people aware of fair trade and sustainable fashion and its positive impact on the environment and peoples lives. I hope that my blog is doing its bit!
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